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How to choose a good startup idea and get traction?

A basic framework for starting, launching, and growing a startup for the first time founder

Collin Thompson
9 min readMar 23, 2022

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Many of us are looking for something cool to work on. To either build a sustainable business or create the next great startup that transforms an industry, how we work, live, or play.

No matter what your goals are, it all starts with an idea. The spark of inspiration that sets you, and others, down a path of discovery, learning, and hopefully financial success.

But how do you come up with an idea that serves your needs and helps you reach your goals?

Where do good ideas come from, and how do you even know if it’s a good idea?

No one article can answer these questions because everyone’s path is unique. But here are a few questions to ask yourself to get the juices flowing. These questions can give you a framework and spark to inspire creativity and get started on building a project that will hopefully change your life and positively impact others.

What problem am I deeply passionate about solving?

You probably won’t just have a pre-existing problem on hand, but might discover one through your own personal frustration. You…

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Collin Thompson
Collin Thompson

Written by Collin Thompson

CEO & Co founder @tryintrepid. I write about fintech, remote work, decentralization and internet native businesses — follow me on Twitter